Zain Kahn on Twitter: "1. A character: • Choose your target customer • Identify what they want • Make this the centre of your story Example: Nike chose underrepresented girls who want
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Nike x Collin Kaepernick, A storytelling campaign by Christina Louisa Mavroudi
🚀 ¿Buscas un ejemplo de storytelling? +15 historias de marca
Passionate about stories: Nike - All Good Tales
Nathan Baugh 🗺️ on Twitter: "Sell the transformation Great storytelling boils down to the transformation the Hero goes through. Nike never sells its clothing — it sells what the clothing can do
Nike Marketing: todo lo que necesitas saber - Comunicare
Nike and Storytelling Presentation | Guide, Progetti e Ricerche di Marketing | Docsity
Storytelling: Refrescos Nike o qué pasaría si Hamlet se portara como Caperucita – palabras a flor de piel
How storytelling is at the heart of the Nike brand